Jason Townsend Online portfolio of a space social media & web guy by day who craves good friends, food + wine by night.

Jason Townsend Online
"The Brand As A Content Producer: Where Does Social Fit In?" - Social Bro

“We have a great team of science writers that work at our different centres, who sit down with the scientists and basically interview them. The writers try to get to the heart of the research that the scientists have done and what they’re talking about. They then create a document on how best to communicate it with the public. Once it has been checked multiple times for accuracy and clarity, the social and web teams will be given that information. We’ll then start building our content based on the document, and at that point the language has already been thoroughly vetted and approved for release.”Jason Townsend, Deputy Social Media Manager, NASA

Read more: http://www.socialbro.com/the-brand-as-a-content-marketing-producer-where-does-social-media-strategy-fit-in/

Comments are closed.

About Me
Jason Townsend is an industry leader in digital communications with over 14 years of experience in strategic and innovative use of social media messaging and website content. During his career, he's directed the efforts of and regularly executes some of the largest Twitter, Facebook, Instagram and Snapchat accounts across the platforms, working on projects that have earned two Shorty Awards for best use of social media, two Webby Awards for best corporate use of social media and two Webby Awards for best websites. He is currently NASA's deputy social media manager where he helps oversee and coordinate over 500 social media accounts covering NASA’s people, missions, and programs.
Find Me
@jtowns on Twitter
Jason Townsend on Facebook
Jason Townsend on LinkedIn
Jason Townsend on Instagram
Jason Townsend on Google+
Jason Townsend on FourSquare
Jason Townsend on Flickr
Jason Townsend on Yelp
Jason Townsend on NASA Blogs
Jason Townsend on Vine
Jason Townsend on TripIt
Contact Me
Located just off H Street
Washington, D.C. 20002

[email protected]