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"How Space YouTubers Are Keeping Astronaut Ambitions Alive" - Super Cluster

Even NASA — which has more than 5.2 million subscribers across its channels — utilizes the platform as an invaluable tool for increasing public awareness. The agency produces YouTube content specifically geared toward kids to spark early interest — it knows it has to, because this is the place to reach them. NASA also sees space YouTubers as partners and necessary compliments to its own content, and together, they’re seeing real results.

“Working with other creators has been really beneficial to help bring more people into the space community and grow the audience on YouTube for everyone,” said NASA Deputy Social Media Manager Jason Townsend.

Read more: https://www.supercluster.com/editorial/how-space-youtubers-are-keeping-astronaut-ambitions-alive

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About Me
Jason Townsend is an industry leader in digital communications with over 14 years of experience in strategic and innovative use of social media messaging and website content. During his career, he's directed the efforts of and regularly executes some of the largest Twitter, Facebook, Instagram and Snapchat accounts across the platforms, working on projects that have earned two Shorty Awards for best use of social media, two Webby Awards for best corporate use of social media and two Webby Awards for best websites. He is currently NASA's deputy social media manager where he helps oversee and coordinate over 500 social media accounts covering NASA’s people, missions, and programs.
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