Jason Townsend Online space communicator by day who craves good friends, food + wine by night

Screenshot of NASA Apps

While with NASA, a need arose to curate the plethora of mobile apps from across the agency in a single place. Taking the existing app information pages, Jason created an index listing of each app. This project involved working with each app developer to take screenshot graphics of the apps and writing descriptions about the app. Initially, information links to a variety of NASA websites were included with call-to-action links to download the apps.

As more apps became available, Jason worked with new developers to create a standard template for use in listing basic information about the apps. The development of this template took into account the licensing arrangements for use of graphics like ‘Available on the App Store’ and ‘Download from the Android Marketplace.’ I also took into consideration NASA’s requirements to not appear to endorse any commercial products.Screenshot of NASA App Template

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About Me
Jason is an industry leader in communications with over 14 years of experience in strategic and innovative use of digital tools, social media messaging and website content. Now leading efforts in NASA's strategic communications, he's previously directed the efforts of and executed some of the largest Twitter, Facebook, Instagram and Snapchat accounts across those platforms, working on projects that have earned Emmy awards, Shorty Awards for best use of social media and Webby Awards for best corporate use of social media and websites. He is currently a communications program manager at NASA where he is responsible for leading the planning, development and implementation of strategic communications efforts across the agency.
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