Jason Townsend Online space communicator by day who craves good friends, food + wine by night

Jason Townsend Online
“How digital platforms are changing the way science reporters find & tell stories” – Poynter

NASA’s many social media products point to an uncomfortable new reality for reporters: the space agency doesn’t really need them to break news.

“We have an obligation to authentically share NASA on social media,” Jason Townsend, deputy social media manager for NASA, said in an email interview. “When we have news — a big discovery or mission activities — we will be covering it on social media. We know that many reporters follow us and get their information directly from social media instead of waiting for it to show up on the wire.”

Read more: http://www.poynter.org/latest-news/top-stories/215405/how-digital-platforms-are-changing-the-way-science-reporters-find-tell-stories/

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About Me
Jason is an industry leader in communications with over 14 years of experience in strategic and innovative use of digital tools, social media messaging and website content. Now leading efforts in NASA's strategic communications, he's previously directed the efforts of and executed some of the largest Twitter, Facebook, Instagram and Snapchat accounts across those platforms, working on projects that have earned Emmy awards, Shorty Awards for best use of social media and Webby Awards for best corporate use of social media and websites. He is currently a communications program manager at NASA where he is responsible for leading the planning, development and implementation of strategic communications efforts across the agency.
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