Jason Townsend Online space communicator by day who craves good friends, food + wine by night

Jason Townsend Online
News Clips
"What's Going On with NASA Education and Public Outreach?" - The Planetary Society Blog

The immediate impact of this EPO suspension is difficult to understand. "Is it going to kill anything off? I don't know." said Jason Townsend, Social Media Manager at NASA. "We're not stopping social media. We're working on doing it smarter, communicating missions in a more strategic manner." Mr. Townsend went on to say that he […]

"Report Ranks Federal Agencies On How Much They Allow Scientists to Share Online" - Tech President

In the report, UCS says NASA doesn't have an official social media policy — so they based the grade on guidelines posted to the agency's intranet. The agency's social media policy should be made public, the UCS says in its report. Jason Townsend, deputy social media manager for NASA, noted that the agency currently has […]

"Google+ Hangout hits the final video frontier on International Space Station" - NBC News

... "We're looking forward to it," said Jason Townsend, a spokesman at NASA Headquarters in Washington. He said NASA has selected 20 video questions from the scads that were sent in by the agency's social-media followers, and at least some of those questions will be aired for the space station astronauts to answer during a […]

"Astronauts to host Google+ 'hangout'" - Federal Computer Weekly

... NASA is no stranger to combining social media, science and space. Its Mars Curiosity rover - the famous mobile machine that checked into Mars on FourSquare -- has more than 1.2 million Twitter followers, and it is just one of more than 480 social media accounts NASA manages, according to the agency's deputy social […]

"NASA to Host Google+ Hangout with International Space Station" - Clickz Marketing Blog

Space enthusiasts eager to learn more about what it's like to live in the cosmos are in luck: NASA is hosting a Google+ Hangout with astronauts aboard the International Space Station from 11 am to noon EST on Friday, February 22. From February 7 to 12, NASA solicited questions for the chat via YouTube and […]

"NASA Social Orbit" - The Content Strategist

The Mars rover and the multiple stakes it has on social media sites, reports Lisa Lacy of ClickZ. It has its own Foursquare badge, along with accounts on Twitter and Facebook. On Foursquare, the Curiosity Explorer badge has over 20,000 likes, and the rover checks in on Mars’ Gale Crater, the Rocknest, and Mount Sharp. NASA’s Deputy Social […]

"NASA Rover Explores Social Landscape" - Clickz Marketing News

Jason Townsend, NASA's deputy social media manager, says NASA created the [Foursquare] badge because a lot of armchair astronomers were following along at home in the middle of the night when Curiosity landed on Mars. "It really has this worldwide following. The landing was carried live in Times Square on landing night [in August] and […]

"Life on Mars" - The Link of Canada

Interest is still high as the Curiosity mission continues—thanks in part to McGregor and her team’s daily in-character tweets. According to McGregor, it’s social media that’s driving the public’s imagination. “What’s really wonderful is now we have this two-way communication ability with the public,” she explained. “We’ve learned so much from the public about what […]

"Tweeting from Space" - Government Executive Magazine

From Twitter to Foursquare checkins to Mohawk Guy, it seems everything viral coming from federal government traces back to one agency: NASA. Jason Townsend, deputy social media manager for the agency and overseer of its 460 social media accounts, says the trend is no coincidence. “It’s been part of our ethos since day one to […]

"Being @NASASocial" - Talking Space

On this special episode, we talk to NASA's Social Media Manager John Yembrick and NASA's Deputy Social Media Manager Jason Townsend. We discuss the origins of the former NASA Tweetup now called NASA Social and the impact it has had on those who both planned it and those who participated. We also discuss NASA's trend-setting […]

"Giving us Space: What You Can Learn From NASA About Content and Social Media" - Fast Company

Jason Townsend, NASA’s deputy social media manager, explains that the organization’s Jet Propulsion Laboratory produced the “Seven Minutes of Terror” video. However, the JPL page is just one of over 20 YouTube channels sponsored by NASA, and each of the videos on these channels is produced in a different way. Some of them are created […]

"NASA Shares Tips for Using Google+" - Fierce Government IT

Since it began using Google+ in November 2011, NASA has gained more than 229,000 followers and a wealth of experience using the social media tool. But success using the social media platform is largely dependent on knowing how to maximize the tool's strengths, said Jason Townsend, deputy social media manager for NASA. "We're a technical, […]

"Using Google+ in Government" - Digital Gov University

Are you curious how Google+ can be used to reach a new audience for your agency or make online collaborations more effective? Do you wonder where to start with the tool and what does it offer that other platforms don't? Most importantly, do you want to know how you can make it a powerful part […]

"9 Ways to Follow the Curiosity Mars Rover Online" - ReadWrite Science

NASA, of course, has a Facebook page, liked more than 1 million times, and so does Curiosity. Information posted there is also posted on Google+ as well as on the Twitter accounts. Jason Townsend, NASA’s deputy social media manager, said NASA will experiment with Google+ hangouts, too. Read more: http://readwrite.com/2012/08/07/nasa-stuns-with-mars-landing-and-social-media-campaign

"NASA Expanding Into Apps, More Video Games" - ReadWriteWeb

And as Jason Townsend, the Deputy Social Media Manager at NASA explained, it’s just the beginning as far as social-media outreach is concerned: “We're always looking for new opportunities to connect with new audiences and share information about our missions, programs, and people. We're always exploring where the public is, and figuring out where social […]

"Don't put social media in a box, say new media officials" - Fierce Government IT

Social media can extend the reach of federal engagement with the public, but tapping its potential requires spreading responsibility beyond new media specialists, said panelists here during a June 4 session of the annual Management of Change conference. "Pigeonholing it is just not the way to go about doing it," said Jason Townsend, deputy manager […]

"How is Social Media Like a Puppy?" - NextGov

NASA has experimented with a wide variety of tools to manage its social outreach efforts, said Jason Townsend, deputy manager of the agency's social media team. The agency has to deal with a large volume of, shall we say, wide-ranging requests from members of the public. "The questions that come in sometimes are frankly off […]

"Really Cool (Social Media) Case Studies" - Social Media Club DC

There are lots of people in this world who love science and think planes, trains and airplanes are the coolest things ever. The people that win for super fans may in fact, after hearing about NASA Tweetup, be NASA fans. Through starting the NASA tweetup program, NASA has brought thousands of people into an all […]

"NASA Has An App for That" - Next Gov

"Since our creation in 1958, we've sought to solve the many challenges of space, aviation and exploration through innovation, invention and engineering solutions," wrote Jason Townsend, a NASA web producer, in a Tuesday blog post. "We've met these challenges head-on by the hundreds, if not thousands. And now we've created a new way to explore […]

About Me
Jason is an industry leader in communications with over 14 years of experience in strategic and innovative use of digital tools, social media messaging and website content. Now leading efforts in NASA's strategic communications, he's previously directed the efforts of and executed some of the largest Twitter, Facebook, Instagram and Snapchat accounts across those platforms, working on projects that have earned Emmy awards, Shorty Awards for best use of social media and Webby Awards for best corporate use of social media and websites. He is currently a communications program manager at NASA where he is responsible for leading the planning, development and implementation of strategic communications efforts across the agency.
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